Attention! All Senior Oriented Businesses in South Carolina:
A variety of catalysts have come together to create a wave of Baby Boomers and seniors looking to live the best lives possible, starting at age 45.
CarolinaSenior.Com is the first site and ONLY site for South Carolinians that targets the 45-75 age group to provide them with the ultimate “go to” resource. (See our startling statistics page Baby Boomer statistics in South Carolina AND the immigration of retirees to South Carolina!)
- South Carolina has witnessed THE GREATEST growth of seniors over age 65 than any other state! (Mark Bondo Report, from The University of South Carolina)
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Get your brand in front of people in their “retirement time,” people who we believe will actually live “longer” and spend more money by having more time that registers as meaningful time.
Check out these amazing South Carolina senior statistics!
We have an unmatched opportunity for those businesses that are senior-oriented in South Carolina, to market their services through CarolinaSenior.Com!
Our purpose at Carolina Senior is to provide unparalleled information for our seniors in the State of South Carolina via the web, niche marketing, sponsoring, and other educational outlets.
We strive to continually increase the numbers of seniors and their children to:
And with the increasing number of seniors and children using the internet to search for information, we are ever expanding our services...fast!
· Did you know the first Baby Boomer will be 65 in 2011?
· Did you know the South Carolina population will double by 2025?
The need for senior services is booming in South Carolina and many of those looking for services are using the internet!
FACT: Two thirds of Americans ages 50-64 use the Internet.
We are here to provide unparalleled information for our seniors and their families in the state of South Carolina.
We have information areas in:
· Financial Planning;
· Senior Legal Information (better known as Elder Law;
· Long Term Care, and Local Resources (which include Government services and local nonprofits whose sole purpose is helping local seniors and their families);
· Recreation;
· Special Links (of senior-oriented interests);
· Health; and
· Nursing Home Care and Assessment.
If your market is senior-oriented in South Carolina, you have just found an excellent place to market your business to the more affluent senior community!
Since our site was created with the interests of seniors in our hearts, we will only provide the best information, and likewise we will only offer advertising opportunities to reputable people and trusted businesses.
While we work with nonprofits and use different forms of marketing to our senior audience (we provide search ads targeted for South Carolina Seniors and their families you can invest in), we are providing a way for you to get in front of your target market no matter which corner of the state you are in. No matter how remote your location.
The best spaces for advertising are available now and since we are a content based website, we will only be seeking advertisers to fill certain spaces. This means, first come, first served.
Our staff is very friendly. If you find that your business doesn't fit under our categories, we will strive to work with you.
Throughout the site we have staff members who can be contacted to answer questions, address concerns, and make referrals. We are in the business of relationships with our customers!
One of the perks of advertising with us is having us refer you business in addition to making your service recognizable and available to the senior audience in South Carolina.
We also work as a referral service and those businesses and organizations who advertise with us will be mentioned first and foremost to those seniors looking for help in their areas.
To place an advertising order, you can choose from a variety of advertising options we have created. We’ll get you to the specific area of this booming market you most want to reach.
Carolina Senior Advertising!
WHO: Browsers are alike in one respect: they’re seeking retirement information, estate planning information, recreation, and resource information about being a senior in South Carolina. They are retirees, baby boomers, and seniors.
These are affluent folks with incomes starting at $60,000 or are retired, and are between the ages of 45 to 75. CarolinaSenior.Com gets 13,000 unique visits per week. We get spikes in visitation from our monthly direct mail efforts, which can create as many as 20,000 unique visitors per week.
WHY: As an Online Sponsor, your Yellow-Page and Banners alert folks to your offerings. We ONLY align ourselves with trusted companies and professionals because our reputation demands it; therefore, CarolinaSenior.Com sponsors are treated like trusted brands by our followers and members. Our weekly newsletters are sent to our house list with tips, articles, and advice.
We continually forge bonds with our members. We believe this bond will give our advertisers a unique opportunity to stand out from the crowd of marketing messages bombarding people everyday.
WHAT YOU GET:
· two fixed banner locations of your choice on the Site (there is an additional fee for homepage banners).
Types of Banner Advertising
We accept the following standard IAB (Interactive Advertising Bureau) ad units on all sections of the site:
· 300 x 250 messaging unit
· 728 x 90 leaderboard
· 120 x 60 sponsor button
· 234 x 60 partner unit
photos, logo, at least 250 words of copy, and a link to your homepage;
instant email request for information; and
two email blasts to our house list referring to your article.
It’s our policy at CarolinaSenior.Com to help your web team design and create banners in order to deliver our strict “destination marketing” criteria, and to match the look and strategic positioning of the site.
Enhancing your brand image and generating browser clicks is the overriding objective.
HOW IT WORKS: It’s called the Online Sponsor Program! This online marketing generates ‘around the clock’ business, is measurable and boosts qualified visitors to your website. Your advertising banners will have two permanent positions on our site. In addition, you receive at least one text link placed amidst site content related to your Clicking on these banners and a text link brings the browser instantly colorful Yellow-Page that includes up to 250 words of copy, photographs, and a hyperlink to your home page.
You will also be introduced to our home list as an addition to our newsletters sent bi-weekly. Two newsletters sent via email spaced out within a year’s time, will refer to your article and your services as a trusted business.
Exclusive Sponsorships
On many of the Carolina Senior content areas, you can be the exclusive sponsor. You can also purchase larger display units (300 x 250 and 728 x 90).
On the Carolina Senior Homepage and the main pages of Financial Planning, Long Term Care, Local Resources, Health, Recreation and Special Links you can choose the 120 x 60 sponsorship button and the 234 x 60 partner unit as exclusives.
For more information about Carolina Senior Exclusive Sponsorships, or to place an order, please e-mail us here.
DIRECT MAILING OUR HOUSE LIST
Our list is made up of seniors, retirees, and baby boomers with incomes of $60,000 or more per year or are retired. They own their own house, which is valued at $250,000 or more and they are permanent residents of South Carolina. Their ages are between 45 and 75 and they use the internet. 10% of these baby boomers are caring for parents who are living with them.
We do not rent, sell or trade our list to anyone. At Carolina Senior we are a trusted network for active seniors and their families across the state.
We direct mail our list to remind them of our services and the services of other trusted companies and organizations in South Carolina. The details of our mailings and the opportunity to mail to our list are available upon request.
Because we have had major successes with direct mail and we have an extensive background on how direct mail advertising works, we think that direct mail should be an option you should consider seriously.
With direct mail, you are not competing with anyone! You and your business alone stand out way beyond your competition. And because our customers and clients appreciate and value the information Carolina Senior gives them, they are very attentive to which businesses we put out there in front of them. This is an amazing opportunity!
Copyright Carolina Senior LLC © 2007
If you are ready for this exciting opportunity, please fill out the short form below and we will contact you shortly.
